Inovasi dan Transformasi Digitalisasi Menjadi Kunci Keberhasilan Bisnis di Era Digital

Authors

  • Novrizal Novrizal STIE Kasih Bangsa
  • Desgita Afil Salputri STIE Kasih Bangsa

DOI:

https://doi.org/10.61132/natural.v1i4.760

Keywords:

Digital Transformation, Innovation, MSMEs, Stakeholder, Engagement

Abstract

The aim of holding this PKM activity is to diversify bitter melon fruit into chips for the women of KWT Medulu, Bendewuta Village, Wongeduku District. The selected participants were 10 people who had bitter melon gardens in their yard. The activity stages were lecture and practice. PKM activities were carried out well, participants were very enthusiastic in taking part in PKM activities. Monitoring results showed that the amount of increase in participants' knowledge and skills increased from 100%, from 10 participants who answered that they did not know before the training activity in making bitter melon chips, it increased to 100% or 10 participants answered that they knew and were able after the training. This shows that training activities can be said to be successful because there is an increase in the knowledge and skills of the training participants.

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Published

2023-11-30

How to Cite

Novrizal Novrizal, & Desgita Afil Salputri. (2023). Inovasi dan Transformasi Digitalisasi Menjadi Kunci Keberhasilan Bisnis di Era Digital. Natural: Jurnal Pelaksanaan Pengabdian Bergerak Bersama Masyarakat., 1(4), 54–60. https://doi.org/10.61132/natural.v1i4.760

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