Optimalisasi Limbah Sekam Padi sebagai Produk Arang Sekam Padi untuk Meningkatkan Nilai Jual di Desa Legundi, Kabupaten Karangjati

Rantau Naufal Abroor; Dinta Artriana Wiguna; Muhammad Afwan Saputro; Florentina Anggita Tiara Larasati; Anastasia Putri Agung Febriana; Maritza Octariani Putri; Aurelia Nadira Rosekania Darmawan; Karisa Arfina Ratri; Firda Rizki Nafiza Ahmad; Dewi Sundari; Dinta Artriana Wiguna

doi:10.61132/natural.v3i3.1719

Authors

Rantau Naufal Abroor Universitas Sebelas Maret
Dinta Artriana Wiguna Universitas Sebelas Maret
Muhammad Afwan Saputro Universitas Sebelas Maret
Florentina Anggita Tiara Larasati Universitas Sebelas Maret
Anastasia Putri Agung Febriana Universitas Sebelas Maret
Maritza Octariani Putri Universitas Sebelas Maret
Aurelia Nadira Rosekania Darmawan Universitas Sebelas Maret
Karisa Arfina Ratri Universitas Sebelas Maret
Firda Rizki Nafiza Ahmad Universitas Sebelas Maret
Dewi Sundari Universitas Sebelas Maret
Dinta Artriana Wiguna Universitas Sebelas Maret

DOI:

https://doi.org/10.61132/natural.v3i3.1719

Keywords:

Digitalization of UMKM, Family Welfare Empowerment Group (PKK), Rice husks

Abstract

The abundant rice husk waste in Legundi Village, Ngawi Regency, has not been used optimally and has the potential to cause environmental pollution. On the other hand, rural communities, especially the PKK Women's group, need business diversification to increase family income. Responding to these challenges, this community service program is carried out with the main objectives: (1) utilizing rice husk waste into husk charcoal products with economic value as a planting medium; (2) increasing income and empowering community groups; and (3) strengthening the capacity of digitizing MSMEs through online marketing assistance. The activity was carried out with a participatory method that prioritized the active involvement of the community. There are two main approaches to program implementation. First, training on the practice of making husk charcoal uses imperfect combustion techniques that are simple and environmentally friendly. Second, assistance in the digitalization of MSMEs which includes training in creating and managing e-commerce accounts (Shopee and Tokopedia), the production of visual and narrative-based promotional content, and digital marketing strategies that are adaptive to consumer trends. The results of the activity show that the community is able to process husk waste into packaged husk charcoal products with the brand "Saji Tani" which has selling value and market potential. In addition, the PKK Women's group showed capacity building in business management and the use of digital platforms to expand marketing access. This program not only succeeds in reducing the environmental impact of agricultural waste, but also encourages the economic independence of village communities through innovations based on local potential. Thus, this activity is a model of integrated community empowerment that combines environmental, economic, and digital technology aspects in a sustainable manner.

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